Zimbabwe: Musindo launches a new perfume brand


Local entrepreneur Nyasha Musindo has developed a new fragrance brand called Parfumerie 101 which she says will be a universal brand.

The new scent was launched last Friday at the Meikles Hotel in Harare as a way to introduce the scent to the market, at a private event.

In an interview with The Herald Arts, Musindo said the 101 brand is just an introduction and promises more new brands.

“Perfumery 101 is our introduction to perfumery,” she said. “This is just the start as we will be expanding our scent and introducing more scents in the coming months.”

“101 refers to an introduction, for example, in college when you start a new degree, each module starts with the code 101 which simply means an introduction.”

Musindo said his new brand was developed in the United States with a combination of beautiful ingredients blended by a master perfumer.

“Our perfume is developed in the United States by a renowned perfumer that we have known for years.

“It is made from the finest ingredients expertly blended by a master perfumer.”

Musindo said her father was her inspiration who introduced her to a blend of scents that led her to become a perfume addict.

“I was inspired by my parents,” she said. “My father was a diplomat who traveled to different European countries where he usually brought a variety of perfumes for my mother and I. I remembered receiving my first perfume when I was six years old.

“I immediately became addicted to perfumes. My mother also loves gardening, so as a child I could smell the different flowers she planted around the house.”

Musindo said her fragrances were as good as the more expensive ones, adding that she had developed the high-quality brand that is affordable.

“I love niche perfumes that are more upscale, so I thought it would be a great idea if I could come up with a perfume that smells as good as the very expensive ones, but on a budget that is. user-friendly pocket and adapts to everyone,

Musindo said that she always encouraged herself in various things because of the belief that she would do everything through Jesus Christ.

“I believe in myself, I always strive to be a better person than I was yesterday and I constantly remind myself that as long as I’m alive anything is possible so I can happily say that I can. do everything through Christ who strengthens me (Philippians 4vs13) “, she declared.

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