French perfume brand makes diamond-encrusted bottles for $ 20 million, flies customers around the world in a private jet to collect ingredients for unique fragrances

Katie warren

The “Le Monde Sur Mesure” range of perfumes costs between 1.5 and 20 million dollars. Morreale

  • A bottle of perfume encrusted with rubies,diamonds, and gold will cost you up to $ 20 million.

  • It is part of a line of perfumes from the French luxury brand Morreale Paris with bottles that start at US $ 1.5 million and can cost up to US $ 20 million depending on the bottle customization.

  • Each bottle takes over 35 people up to a year to make and is marketed for the “royals and 0.0001%”.


A French luxury brand is betting that the richest people in the world will pay dearly for a bottle of refined perfume.

A perfume bottle from Morreale Paris’ “Le Monde sur Mesure” line is encrusted with diamonds, rubies and gold, and costs between $ 1.5 million and $ 20 million. Each perfume and bottle is personalized for each client.

“Our client base is primarily wealthy art and jewelry collectors as well as perfume enthusiasts,” brand creative director Maxime Rançon told Business Insider. “’Le Monde Sur Mesure’ is not just a perfume, it is a jewel, a story, a precious work of art. Our clients… come to us for Maison Morreale to create a unique and precious bespoke work of art that very few people on this planet can. [have] access to.”

Morreale Perfume

Each bottle takes over 35 people up to a year to make. Morreale Paris

Ransom said he has so far sold a US $ 1.5 million bottle – with gold “armor” and encrusted diamonds – to a family in the Middle East who wish to remain anonymous, and they are in conversation. with another potential buyer. .

Each bottle takes over 35 people up to a year to make, Ransom said, and the scent is unique to each customer. The customer can either choose from an exclusive creation by Morreale – which would only be used once – or work with Morreale to create a fragrance entirely from scratch.

Ransom explained that “each bottle design is different depending on the customer, each bottle comes with a different piece of jewelry, different armor, different stones, etc … which makes each piece truly unique on the outside and inside. .

Society Group, a real estate public relations firm that sells multi-million dollar homes with Hollywood trailers and Instagram parties, will exhibit the scent at luxury properties in Los Angeles starting in January, at “private events for millionaires and billionaires ”, a representative of the company. Business Insider said.

But before an interested buyer can get a bottle of this exclusive scent, they must complete a online application form.

“The questionnaire means that we want to know our customers, who they are and what their impact is on our world,” Ransom said. And, he noted, 25% of the proceeds from every perfume sale goes to charity.

Those who purchase a multi-million dollar bottle of the perfume are invited to travel around the world with the company during the process of selecting ingredients and creating the unique bottle – in Morreale’s private jet.

“The process of creation is a journey of body and mind around the world in search of the rarest natural treasures on this planet,” said Ransom. “… The experience is an awakening: now that you have seen the world, you can own it. You deserve it. Welcome to the house.”


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French perfume brand makes diamond-encrusted bottles for $ 20 million and flies customers around the world in a private jet to collect ingredients for unique fragrances

Morreale

The line of perfumes “Le Monde Sur Mesure” costs between 1.5 and 20 million dollars.

  • A bottle of perfume encrusted with rubies, diamonds, and gold will cost you up to $ 20 million.
  • It is part of a line of perfumes from the French luxury brand Morreale Paris with bottles that start at $ 1.5 million and can cost up to $ 20 million depending on the bottle customization.
  • Each bottle takes over 35 people up to a year to make and is marketed for “royals and the .0001%”.

A French luxury brand is betting that the richest people in the world will pay dearly for a bottle of refined perfume.

A perfume bottle from Morreale Paris’ “Le Monde sur Mesure” line is encrusted with diamonds, rubies and gold, and costs between $ 1.5 million and $ 20 million. Each perfume and bottle is personalized for each client.

“Our client base is primarily wealthy art and jewelry collectors as well as fragrance enthusiasts,” brand creative director Maxime Rançon told Business Insider. “‘Le Monde Sur Mesure’ is not just a perfume, it is a jewel, a story, a precious work of art. Our clients … come to us for Maison Morreale to create a work of art. unique and treasured bespoke art that very few people on this planet can [have] access to.”

morreal perfume

Morreale Paris

Each bottle takes over 35 people up to a year to make.

Ransom said they have so far sold a $ 1.5 million bottle – complete with gold “armor” and encrusted diamonds – to a family in the Middle East who wish to remain anonymous, and they are in conversation with another potential buyer.

Each bottle takes over 35 people up to a year to make, Ransom said, and the scent is unique to each customer. The customer can either choose from an exclusive creation by Morreale – which would only be used once – or work with Morreale to create a fragrance entirely from scratch.

Ransom explained that “each bottle design is different depending on the customer, each bottle comes with a different piece of jewelry, different armor, different stones, etc … which makes each piece truly unique on the outside and on the outside. ‘inside. ”

Society Group, a real estate public relations company that sells multi-million dollar homes with Hollywood trailers and Instagram parties, will display the fragrance at luxury properties in Los Angeles starting in January, at “private events for millionaires and billionaires,” a company representative told Business Insider.

But before an interested buyer can get a bottle of this exclusive scent, they must complete a online application form.

“The questionnaire means that we want to know our customers, who they are and what their impact is on our world,” Ransom said. And, he noted, 25% of the proceeds from every perfume sale goes to charity.

Those who purchase a multi-million dollar bottle of the perfume are invited to travel around the world with the company during the process of selecting ingredients and creating the unique bottle – in Morreale’s private jet.

“The process of creation is a journey of body and mind around the world in search of the rarest natural treasures on this planet,” said Ransom. “… The experience is a wake-up call: now that you have seen the world, you can own it. You deserve it. Welcome home.”


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Priceline’s famous half-price perfume sale is coming

And it’s also a real sale. It includes ALL of the store’s fragrances – even gift boxes. Hooray!

Maybe you read this and immediately made a mental note of what perfume would be perfect for you and all of your loved ones.

But if not, here’s a rundown of five sensational scents to consider, as recommended by Priceline fragrance buyer Meaghan Logan. Because let’s face it, what she doesn’t know about scent just isn’t worth knowing. So let’s go.

LANCOME LA Vie est belle EDP (50ml).

Meghan’s first choice is this truly charming scent. If you don’t have your own bottle, now is the time to buy one.

“Iconic fragrance from the French luxury perfume house Lancôme, La vie est belle, a French phrase meaning ‘Life is beautiful’, is the scent of joyful femininity and happiness,” said Meaghan.

“This prestigious scent is suitable for women of all ages and makes a perfect gift for the special someone in your life!” If you ask us, it’s the perfect mystery scent that leaves a trail of sophistication and wonder. Wear it and you will find out. We promise you that.

Picture: Supplied.

Jimmy Choo EDT (40ml).

This one is one of Meaghan’s favorites and she brings it home at number two. Here she explains why.

“A modern floral and fruity scent with a deep woody base, Jimmy Choo EDT is feminine, fun and playful! At just $ 30 for 40ml, it’s the perfect scent about the size of a purse or a Christmas stocking.

It’s a killer price and also – this perfume is a perfect daytime garment, especially in meetings where you want to impress. Who are all now that we think about it.

Jimmy Choo EDT

Picture: Supplied.

Estée Lauder Modern Muse EDP (50ml).

Estee Lauder’s classic Modern Muse takes third place in Meaghan’s top five fragrances. Meaghan describes it this way:

“From the bestselling Estée Lauder fragrance collection, Modern Muse is a popular choice for many of our customers. The main notes of elegant jasmine and wood exude femininity and strength. “

And frankly, his description is perfect. It is a feminine scent that also stands out from the crowd.

Modern muse

Picture: Supplied.

Jimmy Choo Homme EDT (100ml).

Wow. Yeah, the guys made Meaghan’s list. And fair enough. They deserve a sophisticated and seductive scent just as much as we do and this one is! Think of it this way – you give it to him, but you get the benefit of it. You see … smart thinking over there, ladies.

Meaghan says, “Jimmy Choo Man is a modern and fresh scent with a combination of aromatic, fruity and woody notes. It is a popular choice for a man with a strong sense of style and confidence.

Jimmy Choo Man

Picture: Supplied.

DKNY Stories EDP (100ml).

It’s a truly modern oriental floral scent. It opens with fresh notes of pink pepper and pink guava mousse that provide a captivating introduction to a floral heart of black iris. Warm and sultry vanilla, sandalwood and amber complete the base for sophistication and intrigue.

This particular scent is exclusive to Priceline. Meaghan named it as her perfect summer scent. We tend to agree.

DKNY Stories

Picture: Supplied.


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